Multifaceted campaign for Azuki's Season 2 NFT collection launch, encompassing identity design, event marketing, and merchandise production.

Directed and produced the Airdrop event, amplifying the minting experience through targeted marketing design.

Compelling photography and videography for Be Rooted’s social media, e-commerce, and seasonal campaigns, elevating brand presence and consumer engagement through crafting visual content.

Creative direction, photography and videography for Casetify’s partnership collaborations and 360° brand campaigns, to distribute across press, e-commerce, and social platforms.

Creative direction, photography and videography for artist Chetti, shaping his single album launches and brand imagery to authentically represent his artistic identity.

Event and celebrity photography direction for Laneige's new product launch at The Grove, Los Angeles, capturing the essence of the brand and engaging both press and social media audiences.

Photography production for Popsockets’ new product launches and holiday campaigns, creating dynamic e-commerce and social media content for consumer interaction and sales.

Product direction of an end to end tool for creating and sharing a new type of media format

Creative direction and production for Story Protocol’s brand activation at Korean Blockchain Week and designed the company manifesto, aligning with strategic brand objectives and enhancing event engagement.